Bad Bunny Streams Skyrocketed After the Super Bowl, up 175% in the U.S.
The legacy of Bad Bunny’s Super Bowl halftime show continues.
El Sol
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The “Bad Bunny effect” broke records off stage: searches to learn Spanish in the U.S. scaled up to 63,000 a day, a 178% jump from the average. Before the Super Bowl, traffic had already risen by 89%, but the artist’s half-time presentation ended up consolid...
